From adweek.com
Marketers Will Need to Rethink the Role of Digital Platforms
2 2
It's time to recognize they've become rotten—their cost has gone up without any uptick in campaign performance.
9h ago
From adweek.com
Conan O'Brien Returns to Oscars After Wickedly Good Ratings
2 2
O'Brien helped the show reach 5-year ratings highs
13h ago
From adweek.com
Google Sought to Pay Agencies to Sway Media Buys
2 2
Antitrust documents detail how Google planned to incentivize agencies in 2018.
on Aug 27
From adweek.com
Friday, March 14 Evening Cable News Ratings: Fox News Is 2nd in Primetime
1 1
Rachel Maddow was first for MSNBC while Jake Tapper led for CNN.
2h ago
From adweek.com
Here's What Top Marketers Learned at SXSW 2025
1 1
DEI took a backseat as AI, blockchain, and experiential took the wheel.
4h ago
From adweek.com
Debra Alfarone to Anchor Gray's New Afternoon Newscast
1 1
The show is anchored by Alfarone with live coverage from reporters across Gray’s 113 markets.
5h ago
From adweek.com
Spectrum Debuts Tool to Boost Audience Reach for Ads
1 1
ARO leverages Spectrum Reach’s unique data insights in a privacy-focused way to simplify the process for advertisers to target audiences more efficiently at the household level.
6h ago
From adweek.com
Let St. Patrick’s Day Be a Lesson in Campaign Localization
1 1
Celebrations in the U.S. might never change, but that doesn’t mean brands have to fall into the same traps.
8h ago
From adweek.com
OpenWeb Names New CEO After Ousting Its Founder
1 1
Jim Daily, an adtech veteran who formerly led Teads, will start the role April 1
9h ago
From adweek.com
Perplexity’s Biggest Ad Yet Pits Its AI Search Against ‘Poogle’—and Lee Jung-jae Picks a Side
1 1
Perplexity is backing the ad campaign with a mid-seven-figure investment.
10h ago
From adweek.com
WCBS Chief Weathercaster Lonnie Quinn Takes Time Off to Heal After Concussion
1 1
Quinn suffered a concussion earlier this year.
11h ago
From adweek.com
Donald Trump Silences Voice of America
1 1
The Trump administration has been highly critical of publicly-funded media organizations.
11h ago
From adweek.com
Roughly 20 Staff Let Go at Scripps San Diego Station
1 1
The list of those affected included photographers, producers, and a receptionist.
12h ago
From adweek.com
Longtime Anchor JR Berry Tells Viewers He Has 'Very Curable Form' of Cancer
1 1
JR Berry said “I have a great team and we’re ready to tackle this head on.”
12h ago
From adweek.com
Heineken Is Recruiting the Next Owner of a Rural Irish Pub
1 1
Heineken is running an unconventional recruitment campaign to find the next owner of a pub in rural Ireland.
13h ago
From adweek.com
PureWow Launches a Live-Shopping Channel
1 1
The venture is part of a broader set of initiatives meant to mark its 15-year anniversary
13h ago
From adweek.com
JuJu Watkins and Paige Bueckers Help Gatorade Find 'It'
1 1
The PepsiCo sports drink brand uses a March Madness NIL stable including Cooper Flag to rework 'Is It In You' campaign.
13h ago
From adweek.com
Report: PepsiCo Close to Acquiring Poppi for Over $1.5B
1 1
The food and beverage giant scrapped its Soulboost venture into the functional soda market
13h ago
From adweek.com
Laura Jones Promoted to Global CEO at BAV Group
1 1
VML’s BAV Group promoted Laura Jones to global CEO from chief strategy officer.
14h ago
From adweek.com
Telemundo's Late-Night Sports Show Builds to the World Cup
1 1
Telemundo builds its World Cup strategy with new late-night show.
14h ago
From adweek.com
Big 12 Conference Rebrand Follows College Sports Reinvention
1 1
Partners such as Endeavor and Translation blend new logos with recently arrived schools
15h ago
From adweek.com
1 1
CNN has been experimenting with the roundtable format on Saturday mornings in recent weeks.
15h ago
From adweek.com
Marketing Through Evolution: Insights From Natalie Bastian, Global CMO of Teads
1 1
A front-row seat to the shift from traditional TV to streaming, and what’s coming in CTV and omnichannel advertising.
on Feb 17
From adweek.com
YouTube Pranks NFL Sunday Ticket Fans With Hidden Cameras
1 1
YouTube fools NFL fans in Punk'd-style video.
on Sep 6
From adweek.com
As Consumers Ditch Tesla, Rivian Targets the EV-Curious
0 1
The electric truck brand is the festival’s first headline sponsor.
on Fri, 11PM
From adweek.com
Read Madwell CEO Chris Sojka’s Statement
0 1
Madwell CEO Chris Sojka has responded to reports about his agency’s financial status. Read his statement.
on Fri, 11PM
From adweek.com
Here's the Roundup for the Week Ending March 14
0 1
A local Virginia anchor gets memorialized in a painting.
on Fri, 11PM
From adweek.com
Donald Trump Calls CNN and MSNBC 'Illegal' During DOJ Speech
0 1
The Trump administration’s antipathy for both networks is well-known.
on Fri, 11PM
From adweek.com
Ticker: Newsmax Paid $40 Million to Settle Smartmatic Defamation Lawsuit
0 1
Newsmax and Smartmatic reached a settlement in September.
on Fri, 10PM
From adweek.com
Fox Phoenix Reporter Finds Sasquatch in Flagstaff Snowstorm
0 2
They told Krasean that their favorite thing to do in the snow was ski, snowboard or sled.
on Fri, 9PM
From adweek.com
Consumers Are Protesting Retailers’ DEI Policies, but the Boycotts Aren’t Working
0 1
Sales, ad spend, and web traffic haven’t moved much.
on Fri, 9PM
From adweek.com
The New Rules of Crisis Response
0 1
How marketers can lead with empathy and action in the age of social media
on Fri, 7PM
From adweek.com
Balancing Innovation, Authenticity, and Human Creativity With AI
0 1
Navigating marketing’s biggest transformation
on Fri, 7PM
From adweek.com
Streaming Ratings, Week of Feb. 10: Sweet Magnolias Climbs to No. 1
0 1
Cobra Kai flexed its way into the top 5 in a week that love was in the air and on streaming.
on Fri, 7PM
From adweek.com
Flau'Jae Johnson Drops Bars and Buckets in Powerade's March Madness Ad
0 2
The brand leans into the LSU guard's rap persona for its ongoing "It Takes More" campaign
on Fri, 7PM
From adweek.com
How Interactive TV Is Reshaping Consumer Engagement
0 1
Moving from QR codes to TV that clicks
on Fri, 6PM
From adweek.com
‘You Threw Gasoline on the Fire’: Madwell CEO Lashes Out at Unpaid Employees
0 1
Madwell CEO Christopher Sojka is berating employees who are looking for answers for delayed paychecks. Current and former employees describe a culture of fear.
on Fri, 6PM
From adweek.com
What’s Next in the Evolution of Generative AI-Powered Marketing
0 2
From creative playground to production powerhouse
on Fri, 6PM
From adweek.com
Madison Reed Appoints Sheila Shekar Pollak as CMO
0 1
Former top marketer Brad Lande-Shannon will now focus on the chief people officer remit.
on Fri, 6PM
From adweek.com
Apple Plays With Action Movie Tropes in New iPhone 16 Ad
0 1
Apple and its in-house Apple Marcom agency flip a Hollywood action flick trope on its head in a new campaign for iPhone 16.
on Fri, 6PM
From adweek.com
Aligning Marketing With Business Strategy: Insights From Siddharth Taparia, CMO of JLL
0 1
Plus, the evolution of B2B marketing into a data-driven discipline.
on Fri, 5PM
From adweek.com
March Madness Wins Ad Buys as Women’s Basketball Scores Big
0 1
Disney Advertising's sold-out final and $1M+ ads may have helped CBS and TNT men's tournament demand.
on Fri, 5PM
From adweek.com
Telemundo Texas to Air Special on Criminal Tactics Used in Border Operations
0 2
En La Mira de Los Traficantes offers viewers an unprecedented look at the harsh realities of border crime and law enforcement efforts to combat it.
on Fri, 5PM
From adweek.com
KFC Lures Gen Z Into Its Bizarre Cult—And Doesn't Care if It's Polarizing
0 1
KFC invites Gen Z into its strange cult with a gravy baptism and absurdist humor.
on Fri, 4PM
From adweek.com
Comcast NBCU and Olympics Team Again After Record Ad Sales
0 1
The International Olympic Committee and Comcast NBCUniversal are together until 2036.
on Fri, 3PM
From adweek.com
Natalie McCain Promoted to Morning Anchor at Wichita Falls Station
0 1
McCain will work alongside Jalen Wells at KFDX.
on Fri, 3PM
From adweek.com
Memphis Anchor Richard Ransom Leaving Local TV to Work in Healthcare
0 1
Ransom joined ABC affiliate WATN as an anchor in 2017. He is also the station’s managing editor.
on Fri, 3PM
From adweek.com
Food52 Slashes Headcount 40%, Gutting Its Commerce Business
0 2
The newly restructured company will prioritize its media business and its Schoolhouse brand.
on Fri, 2PM
From adweek.com
Publicis Nabs Coca-Cola U.S. Media Business From WPP
0 1
Pubicis Groupe has snagged The Coca-Cola Company’s U.S. media and data business from incumbent WPP.
on Fri, 1PM
From adweek.com
Chicago Dispensary Dishes Up World's Largest Weed Pizza for Pi Day
0 2
Ivy Hall dispensary and Paulie Gee’s restaurants collab on ‘the world’s largest infused pizza’ for Pi Day.
on Fri, 12PM