From ppc.land

IAB Tech Lab releases framework for privacy-first digital advertising without IDs

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New industry guidance helps advertisers and publishers navigate the transition to ID-less solutions while maintaining advertising effectiveness and privacy standards.

#idless #iabtechlab #privacyfirst #digitaladvertising #advertisingguidance

on Dec 2

From ppc.land

IAB Tech Lab's Accountability Platform sets new standard for privacy signal monitoring

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IAB Tech Lab launches verification framework to monitor privacy signal compliance in digital advertising supply chains.

#adtech #iabtechlab #dataprivacy #privacycompliance #digitaladvertising

on Nov 10