#dv360
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From ppc.land
DV360 enhances YouTube advertising with new planning features
1 1
Google introduces efficient reach line items, 30-second ads for YouTube Select, and phases out Digital Content Labels
#dv360 #googleads #youtubeads #advertising #digitalmarketing
on Sep 27
1
From ppc.land
DV360 to stop bidding on multiple waterfall calls for mobile apps
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Google's Display & Video 360 platform will transition to real-time bidding for mobile app inventory, impacting advertisers and publishers.
#dv360 #mobilemarketing #realtimebidding #digitalmarketing #programmaticadvertising
on Sep 27
1
From ppc.land
YouTube expands First Position ad targeting to all content in DV360
1 1
Google broadens availability of First Position ads on YouTube, allowing advertisers to reach target audiences across all content types.
#ppc #dv360 #adtargeting #youtubemarketing #digitaladvertising
on Sep 14