#digitalmarketing
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From max.services
Software Development Services - Software Solutions | MaxServices
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MaxServices offers custom software development Services & solutions tailored to your needs, ensuring innovation, efficiency, and scalability.
#seo #devops #webhosting #webdevelopment #digitalmarketing
15h ago
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The Digital Marketing Dive podcast is a show about digital marketing. Every month we talk to digital marketers at the top of their game about what digital marketing…
#podcast #podcasters #podcasting #digitalmarketing #digitalmarketingdive
5h ago
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From ppc.land
New Google Analytics Cost Data Import
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Google Analytics enhances cost data import functionality to better track unmatched data and improve campaign metrics importation.
#ppc #costdata #googleanalytics #digitalmarketing #marketinganalytics
on Nov 20
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From ppc.land
Australian online ad spending surges 12.1% in Q3 2024
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IAB Australia reports significant growth in online advertising revenue for Q3 2024, with video spending leading the surge due to Olympics coverage.
#adspending #iabaustralia #videomarketing #digitalmarketing #onlineadvertising
on Dec 2
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From ppc.land
Western Union expands digital reach through PubMatic
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Financial services giant Western Union partners with PubMatic to enhance its commerce media capabilities and multicultural audience reach.
#pubmatic #ecommerce #westernunion #digitalmarketing #FinancialServices
on Dec 7
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From ppc.land
CTV emerges as key channel for B2B Marketing, new research shows
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LinkedIn and MAGNA Media Trials study reveals Connected TV's growing impact on B2B decision-maker engagement.
#connectedtv #mediatrials #b2bmarketing #decisionmakers #digitalmarketing
on Nov 17
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From ppc.land
Google cracks down on Website Content Manipulation with new policy
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Major update targets third-party content exploitation, affecting publishers and digital marketing strategies worldwide.
#seo #Googleupdate #websitecontent #contentmarketing #digitalmarketing
on Nov 19
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From ppc.land
X platform expands programmatic advertising access with lower CPMs
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X platform broadens programmatic access through multiple DSPs while offering notably lower CPMs compared to competitors in the ad space.
#cpm #adtech #advertising #digitalmarketing #programmaticadvertising
on Dec 7
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From ppc.land
Google clarifies site reputation abuse policy with expanded guidelines
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Google enhances its site reputation abuse policy with detailed FAQs addressing third-party content usage and manual action remedies.
#seo #google #contentpolicy #digitalmarketing #onlinereputation
on Dec 7
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From ppc.land
Google enables IP address targeting with new privacy technology in 2025
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Google announces platform policy changes allowing IP address use for advertising, protected by privacy-enhancing technologies.
#google #advertising #digitalmarketing #privacytechnology #ipaddresstargeting
13h ago
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From ppc.land
Taboola and WeatherBug extend partnership with new three-year agreement
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Leading weather app WeatherBug renews partnership with Taboola to enhance content recommendations across digital platforms.
#taboola #weatherbug #partnership #digitalmarketing #contentrecommendations
on Dec 4
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From ppc.land
Google introduces mandatory certification for dating and companionship ads
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New policy requires dating advertisers to obtain certification and prohibits exploitative services, starting March 2025.
#googleads #datingsafety #onlinedating #adcertification #digitalmarketing
on Dec 7
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From ppc.land
Xumo-PubMatic alliance expands programmatic CTV advertising capabilities
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New partnership enables advanced programmatic advertising across Xumo's streaming platform, reaching viewers through PubMatic's technology.
#ctv #Streaming #advertisingtech #digitalmarketing #programmaticadvertising
on Dec 5
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From ppc.land
Google AdSense unifies first-party cookie controls in major platform update
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Google announces significant changes to AdSense first-party cookie management, affecting publisher controls and third-party demand access.
#ppc #Cookies #advertising #googleadsense #digitalmarketing
on Nov 26
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From ppc.land
Google Analytics launches data access monitoring tools for security control
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Google Analytics introduces new quota log reporting features for improved data access tracking and API usage monitoring.
#dataprivacy #datasecurity #apimonitoring #googleanalytics #digitalmarketing
on Nov 10
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From ppc.land
Google details comprehensive web crawling process in new technical document
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New documentation explains how Googlebot discovers and processes web pages, including resource management and rendering.
#seo #google #googlebot #webcrawling #digitalmarketing
on Dec 8
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From ppc.land
Google introduces 7-Day warning period for Customer Match policy violations
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Google updates Customer Match policy to include grace period before account suspensions, focusing on user experience protection.
#ppc #google #adpolicy #customermatch #digitalmarketing
on Nov 11
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From ppc.land
Google search expert reveals critical connection between UX and SEO success
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New research shows how user experience directly impacts search performance and conversion rates.
#seo #uxdesign #userexperience #digitalmarketing #searchengineoptimization
on Nov 21
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From ppc.land
Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse
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Advertising software giant Mediaocean buys Innovid in a $500M deal, merging it with Flashtalking to challenge Google's ad tech dominance.
#adtech #innovid #mediaocean #advertising #digitalmarketing
on Nov 21
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From ppc.land
Fubo launches interactive CTV Ad Formats with 47% higher purchase intent rate
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Fubo introduces four new interactive Connected TV ad formats, including transactional and gamified ads, driving higher engagement.
#ctv #fubo #advertising #interactiveads #digitalmarketing
on Nov 18